Bubble Gum 101: Buying Guide & Best Brands

Bubble Gum Best Brands


Imagine a thicker, softer, sweeter, and more stretchy chewing gum that allows you to create robust bubbles – that’s bubble gum for you. Thanks to the bubble gum brands, they come in all shapes and sizes to fit every taste and need.

Most Searched Bubble Gum Brands in India

We’ve scoured online searches and listened to customer feedback to bring you the top Indian bubble gum brands. Online searches might not give you the full picture but they indicate a brand’s popularity nonetheless. We considered overall quality, availability, price, ingredients, packaging, advertising, and other factors for a well-rounded selection.

1. Boomer Bubble Gum:

Monthly Online Searches: 800

In 1995, Joyco, a Spanish candy maker, launched Boomer in India, now owned by Mars Wrigley. Boomer reigns as the best Indian bubble gum brand, found in 1.4 million outlets nationwide and searched by 800 users monthly. It’s been a hit down south but has a solid fanbase up north and east too. People even searched for “Boomer Bubble Gum History,” (50), “Boomer Bubble Gum Company” (40), “Old Boomer Bubble Gum” (30), and “Boomer Bubble Gum Ingredients” (20).

Boomer brings both a familiar and exciting experience to the table. Its classic texture is both soft and resilient, while its signature strawberry flavor is like biting into a ripe, juicy berry. Adding a fruity twist, Boomer has recently launched a blueberry variant, which is gaining traction. Likewise, Boomer Jelly is a delightful combo of soft jelly and chewy bubble gum, with a refreshing watermelon flavor. Sadly, the brand doesn’t use the iconic Boomer Man mascot anymore.

2. Big Fun Bubble Gum:

Monthly Online Searches: 200

Established in 1982, Gum India Limited drew in kids by putting Disney characters on Big Fun’s wrappers. During the 1987 Cricket World Cup, Big Fun gave out free collectible cards featuring cricketers, and the rest is history! As one of the old bubble gum brands in India, Big Fun transports you to your childhood days with a rush of sugary goodness. Chewy, soft, and slightly sticky, Big Fun bubble gum came in various fruity flavors. Taste-wise, it resembled rainbow-colored candies, cotton candy, and bubblegum — all rolled into one. Sadly, the bubble gum isn’t easily available.   

3. Trident Bubble Gum

Monthly Online Searches: 150

In 1870, Trident opened the first chewing gum factory in Adams, New York, coinciding with the patenting of a bubble gum machine. In 1960, Trident introduced the first nationally distributed sugarless gum. By 1964, Trident made history as the first gum in space during the Gemini exploration, and it has been part of the Space Shuttle Pantry since 1981. Simply put, Trident is one of the oldest bubble gum brands, an absolute icon with 150 monthly searches.

Trident Bubble Gum offers a classic yet fresh flavor that appeals to all ages, sweetened with xylitol for a guilt-free indulgence. Its pleasantly chewy texture makes it satisfying without being too sticky. Perfect for bubble-blowing fun, Trident comes in various flavors, such as Spearmint, Cinnamon, Watermelon Twist, and Tropical Twist to suit all tastes. Packaged in convenient packs of 3 or 14 sticks, you can count on Trident Bubble Gum for on-the-go freshness.

4. Hubba Bubba Bubble Gum

Monthly Online Searches: 100

Hubba Bubba’s roots go back to World War II, inspired by the military slang “Hubba Hubba.” The brand ran quirky TV ads featuring the “Gumfighter” in a Wild West setting, promising “big bubbles, no troubles!” Thankfully, they ditched the initial name “Stagecoach” for the catchier Hubba Bubba. The “Tape Hubba Bubba Bubble Gum” saw 100 searches, while “Hubba Bubba Bubble Gum Price in India” got 150, making it one of the most famous bubble gum brands.

Hubba Bubba is soft, pliable, and less sticky, perfect for blowing big bubbles effortlessly. It spoils you for choice with an exciting range of flavors. From the classic “Outrageous Original” that takes you on a sweet journey down memory lane to the juicy fusion of “Strawberry Watermelon,” there’s something for everyone. Feeling adventurous? Try the “Mystery Flavor” and enjoy the thrill of guessing what’s in your gum. The “Cool Cola” flavor delivers a refreshing twist for those craving a cola fix. And if you’re into bold and vibrant tastes, the “Sweet & Sassy Cherry” won’t disappoint.

5. Fusen Bubble Gum

Monthly Online Searches: 150

Fūsen gum, produced by Japanese confectionery maker Marukawa, is loved worldwide, especially in Kuwait, India, Iran, and Pakistan. What sets it apart? Well, besides its chewy goodness, it comes with a water-based temporary tattoo! And guess what? There are not one but two styles of wrappers to choose from, each featuring a variety of tattoo designs. Is fusen bubble gum vegetarian? Yes, it comes with citric acid and grape skin extracts besides the standard ingredients.

Fusen gum is a burst of fruity fun wrapped up in a chewy delight! With its signature strawberry flavor, it’s like a trip down memory lane to those sunny childhood days. There’s a whisper of other flavors like apple, peach, orange, grape, melon, and mixed fruits waiting to be explored. Plus, Fusen’s texture is wonderfully soft and chewy, perfect for stretching and bubble-blowing antics. And the best part? It’s less sticky, so you can enjoy it hassle-free. 

6. Chupa Chups Lollipop Bubble Gum

Monthly Online Searches: 100

Chupa Chups, a premier product of Perfetti Van Melle, is one of the world’s best lollipop brands. Guess what? The lollipop comes with a bubble gum core, giving you the best of both worlds. Its 100 online monthly searches place it among India’s most searched pink bubblegum brands. Chupa Chups lollipops come with a bonus — a fun temporary tattoo, making them a rage among kids. It is a premium offering of Perfetti Van Melle, a well-known candy brand.

Eating Chupa Chups Bubble Gum lollipops is like biting into a juicy strawberry or relishing the tangy sweetness of ripe cherries. They offer a sweet and sour twist, balancing fruity goodness with a tantalizing zing. And the texture? It’s a dual delight! The smooth, fruity outer layer gives way to a soft, chewy bubble gum center—two treats in one! Be it the classic strawberry-cherry combo or a mix of sweet and sour flavors, Chupa Chups has something for everyone.

7. Dairy Milk Bubble Gum

Monthly Online Searches: 80

While not your usual bubble gum for blowing bubbles, Dairy Milk Bubble Gum still garners over 80 online searches. Why? Well, it’s delicious with the smooth, velvety flavor of Cadbury’s Silk chocolate and a fun twist — bubbles! Like any classic milk chocolate, the outer layer is sweet and creamy. The bubbles add a little something extra. When you take a bite, it’s like biting into a cloud—it’s airy and oh-so-satisfying. And when you hold it in your hand, you can feel those bubbles popping. On the downside, Dairy Milk Bubble Gum is costly, priced at INR 70 for a 50-gram bar.

Bubble Gum 101:

Ready to dive into the sticky, stretchy world of bubble gum? Buckle up, as we unravel the secrets behind those colorful, chewy orbs that have been delighting our taste buds for generations. The idea is to beef up your understanding. 

Bubble Gum Brands: History

Bubble gum’s story kicks off in 1928 when Walter Diemer, a Fleer Chewing Gum Company accountant, stumbled upon a less sticky and more flexible gum formula. He dyed it pink, the only color available, and boom! “Dubble Bubble” was born, becoming an instant hit. By the end of the year, bubble gum sales touched a million dollars. Double Bubble was the market leader until Bazooka bubble gum emerged after World War II. Until the 70s, bubble gum tended to cling even after the bubble popped. Bubble gum brands like Hubba Bubba came to the rescue with non-sticky gums.

Ingredients: What Bubble Gum Brands Typically Use

While bubble gum ingredients vary by brand and type, a few are common across all. A typical bubble gum includes: 

Ingredient  Role
Gum Base Gives that defining chewy texture
Sugar Provides sweetness
Dextrose Another sweetener
Corn Syrup  Adds sweetness and maintains consistency
Tapioca Dextrin Thickening agent
Titanium Dioxide Whitening agent
Confectioner’s Glaze  Provides glossy finish
Carnauba Wax Adds shine and prevents sticking
Corn Starch Adjusts texture
Artificial Flavors Adds fruity or minty taste
Artificial Colors Imparts visual appeal 
BHT (Butylated Hydroxytoluene)    Antioxidant to maintain freshness

Types: What Bubblegum Brands Offer

With the diversity of bubble gum brands in India, you have many options to explore and relish.

  1. Cut and Wrap Gum:

It’s like the VIP treatment for bubble gum, with each piece individually wrapped for your on-the-go chewing pleasure. 

  1. Ball Bubble Gum:

It is like little round buddies waiting to be popped in your mouth. True to its name, isn’t it?

  1. Center-Filled Gum

Imagine bubble gum with a secret liquid or soft center that explodes with flavor when you bite into it. 

  1. Stick Gum:

It’s like the classic chewing gum sticks but with the ability to support bigger bubbles. 

  1. Dragée Gum:

These fancy bubble gums carry a sugary outer layer that crunches in your mouth before you hit the chewy center. 

  1. Gum-centered Candy:

It’s like a double treat—a hard candy shell with a surprise bubble gum center.

  1. Tube Gum:

Packaged in cylindrical containers, it is the perfect companion for your adventures.

  1. Lollipop Gums:

Brands like Chupa Chups offer bubble gum that also doubles as a lollipop.      

  1. Bubble Gum Cigarette

It is bubble gum shaped like a cigarette. Example: Harnik Phantom Cigarettes. Read More…

Difference Between Chewing Gum and Bubble Gum

While all bubble gums are chewing gums, all chewing gums aren’t bubble gums. Bubble gum is just a part of the chewing gum bandwagon just like Mewing Gum, Nicotine Gum, Caffeine Gum, Herbal Gum, Chicle Gum, Sugar-Free Gum, Fruit Gum, and Mint Gum. Thicker, softer, sweeter, and way more stretchy, bubble gum is chewing gum’s cool cousin, giving you all the same perks plus the bonus of blowing bigger and mess-free bubbles. Read More…

How to Blow Bubble Gum?

It’s as easy as it gets, provided you follow the following steps.

1. Pop in & Chew Hard

Pop the bubble gum into your mouth and chew until it gets soft and smooth, devoid of any sugar crystals.

2. Form a Ball

Roll the gum into a ball behind your front teeth using your tongue. It doesn’t have to be perfect, just a wad of gum will do.

3. Flatten the Gum

Press the gumball against your front teeth with your tongue to flatten it into a small circle.

4. Create the Bubble

Now, gently push your tongue through the flattened gum. Open your teeth slightly as you extend your tongue, creating a thin layer of stretched bubblegum.

5. Blow Slowly and Steadily

Time to blow! Start blowing air into the bubble slowly and steadily. Watch as it expands. If it doesn’t, wet your lips or chew the gum a bit more.

6. Enjoy Your Bubble!:

Once your bubble reaches the size you want, you can either pop it or suck it back into your mouth for another round of bubble-blowing fun!

Suggested Reading:

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Benefits: What Bubble Gum Brands Flaunt

Bubble gum brands never fail to highlight how good bubble gum is for health. To an extent, they are right, as bubble gum in India can have surprising mental, oral, and other health benefits. Let’s list a few, in case you need motivation.

1. Weight Management:

Chewing gum can help you shed a few pounds. It might help cut down on calorie intake and even curb those hunger pangs, though the jury’s still out on that. Read More…

2. Oral Health:

Sugar-free bubble gum brands are like a knight in shining armor for your teeth. They get saliva flowing, which battles those nasty acids and food bits. So, you end up avoiding cavities and dragon breath. Read More…

3. Brain Boost:

Ever felt like your brain needed a little kick? Chewing gum might just do the trick! It gets the blood pumping upstairs, especially in the memory powerhouse called the hippocampus. So, next time you hit the books or need to focus, why not chew your way to better grades? Read More…

4. Stress Buster:

Stress? Say no more! Chomping on gum can be surprisingly soothing, whether you’re stuck in traffic or recovering from surgery. It’s like a tiny stress ball for your mouth. Read More…

5. Happy Gut:

Here’s a wild one—chewing gum could be your gut’s new best friend. It might help with digestion and even give your gut a little TLC. Who knew, right? Read More…

5. Post-Surgery Recovery:

After surgery, chewing gum might speed up your recovery, if certain studies are something to go by. Read More…

Side-Effects: What Bubblegum Brands Hide

Let’s break down the potential downsides of chewing gum.

1. Headaches & Sore Jaws

These are the most common side effects for those who chew excessively. If you start feeling that discomfort, it’s a good idea to cut back on the gum-chewing routine.

2. Phenylalanine:

Sugar-free bubble gums pack a punch with phenylalanine, which can be risky for those with phenylketonuria (PKU). 

3. Sorbitol:

If you go overboard on sorbitol, another ingredient in sugar-free gum, it might mess with your stomach, causing diarrhea and even abnormal weight loss. 

4. Worsens IBS:

Bubble gum can make you swallow more air than usual. And for people dealing with irritable bowel syndrome (IBS), that extra air might spell out bloating, abdominal pain, and other troubles. 

Fun Fact: Urfi Javed Bubble Gum Dress

Image Courtesy: Times of India

Urfi Javed, the actor-model known to push fashion boundaries, recently rocked the scene with a wacky bubblegum top. Yep, you heard that right—this tank top was made of chewed bubble gum! Urfi Javed Bubble gum pics garnered over 140,000 likes and 3,800 comments on Instagram. The sticky fashion statement worked and how.

Bubble Gum Brands: Takeaways

That was our comprehensive take on bubble gum. From top bubble gum brands to details, we covered it all to keep you informed. Bubble gum is just like chewing gum, save for the sweeter taste and ability to support bigger bubbles. While bubble gum has its perks, watch out for side effects too. Remember, moderation is the key. For more helpful information, stay tuned. Till next time, stay informed, stay wiser. But don’t forget to keep the feedback flowing in.


  • What are the world’s leading bubble gum brands?

Some of the world’s best bubble gum brands include Bazooka, Double Bubble, Hubba Bubba, Dubble Bubble, and Bubblicious.

  • What are some of the 90s bubble gum brands?

Big Fun, NP 007, and Boomer were a few bubble gum brands popular in the 90s.

  • Are all bubble gum brands sugar-free?

No. While some brands offer sugar-free options, many traditional bubble gum brands still contain sugar.

  • Are there any bubble gum brands that cater to dietary restrictions?

Yes, some brands offer sugar-free options for those watching their sugar intake, while others may offer gluten-free or allergen-free varieties.

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Feature Image Courtesy: Asierromero on Freepik